The Startup
You only get one shot at a first impression.
Make sure yours is the right one.
You have the vision.
You have the business.
You just don't have the brand yet.
You have the vision.
You have the business.
You just don't have the brand yet.
Stuck
You've been putting off the brand because you don't know where to start. Every time you sit down to think about it, you end up more confused than when you started.
Burned
You went the cheap route or the DIY route and got something generic. Something you're embarrassed to hand out. Now you're here because it's time to do it right.
Clear
You have a clear picture in your head of what this business should look and feel like. You just haven't found the person who can pull it out of you and put it on paper.
Ready
Everything else is ready the product, the team, the plan, the lease. The brand is the last unresolved thing. And it's holding everything else back from launching.
That last one is exactly what we do
Starting right is cheaper than starting over.
The brand is the first thing every customer, client, investor, or partner sees before they know anything else about you. It signals whether you're serious. It tells people what to expect. It sets the price your market is willing to pay. Getting it wrong at launch doesn't just cost you money — it costs you time, trust, and momentum at the exact moment you can least afford to lose any.
Most startups underinvest in the brand because they're juggling everything else at once and the brand feels like something they can fix later. But a brand built wrong at launch gets baked into everything — the website, the signage, the packaging, the pitch deck, the social presence. Fixing it later means rebuilding all of it.
The founders who get this right from the start don't spend more in the long run. They spend less — because they only do it once.
Startups we've built
Four steps.No surprises.
Discovery
We get deep into your business, your customers, your market, and your vision. By the end of this session we know your business almost as well as you do.
Stylescape
Before we design anything, we show you exactly where we're headed visually. You tell us what lands and what doesn't. No surprises at presentation.
Brand Presentation
We present the full identity. Because the process has been collaborative from the start, most startup clients approve with little to no revisions.
Delivery
Everything you need to launch — final files, brand guidelines, and clear instructions so you actually know how to use it all.
What
clients say
Greg and his team delivered a unique and customized branding package that encompassed exactly what I envisioned for my business.
He was very thorough and asked a lot of good questions. Throughout the whole process, I met with Greg to go over the details of what I wanted my business to be from a visual standpoint. I will continue working with Greg and the Alchemy team for any and all design work that I need now and in the future.
They didn't just produce great design - they brought structure, clarity, and strategic thinking to every step of the process.
Working with Alchemy Design on the complete rebrand of SAMPRO has been an exceptional experience. As a 50-year-old company, we needed a partner who could respect our legacy while confidently moving us forward - and Alchemy delivered on every front. Their team operated as a true extension of ours.
They didn't just design a logo. They took the time to truly understand my business
If you are looking for high-end, big-agency quality with a personal touch, look no further. Alchemy is THE team to partner with to elevate your business.
Each collaboration has been thoughtful, creative, and well-executed.
I've had the pleasure of working with Alchemy Design on multiple projects, including branding and website development. I highly recommend them for anyone looking to bring their vision to life with a professional and original touch.
If I could give him more than 5 stars I would!
I’ve worked with Greg for over four years, and it’s been an amazing experience. He’s incredibly dependable, knowledgeable, and always goes above and beyond. A true professional who’s great to work with!!
True professionals
The process has been seamless, communication has been top notch, and the end product speaks for itself. Highly recommend working with these true professionals.
The final result exceeded my expectations. Not just in looks, but how smoothly everything functions.
For the first time, we look like the pharmacy we’ve always wanted to be - not the place patients end up by default.
Remarkable design work
Every aspect of my engagement with Greg, from his deep understanding and research of my vision to his remarkable design work, was nothing short of impressive.
They guided me through the entire process of concept development and design for our brand.
Can't speak highly enough of Greg and his team. From our conversations he was able to extract the essence of what I was striving to accomplish and was able to deliver an excellent result. I look forward to continuing our collaboration!
I was lost before
Most places did not take the time to get to know me and truly understand what I wanted for my business. I was lost before working with them and now have a product I am proud of.
Greg successfully struck a harmonious balance between professionalism and creativity
Within the first week of launching our new look and website, we saw a 300% increase in new patient inquiries. I could not be more pleased with the work Greg and his team did for us.
It was so perfect
Greg gave me exactly what I was looking for. It was so perfect and so right - it was my new logo and brand that I always wanted and would never have come up with on my own.
Amazing professional
Working with Alchemy was so smooth. Greg is such an amazing professional, really creative, talented and makes the process so easy going. They got my idea right on the first meeting.
Impressed the entire time
Greg's professionalism and energy were unmatched. The process that he has created to help build a brand identity is so well put together and honestly we were impressed the entire time.
What your business needs
Greg understands what your business needs and guides you patiently through the whole process. Most importantly, anytime that I had a question or needed assistance he responded immediately. He's the best!
Hear my heart
The way Alchemy could hear my heart for the brand, even when it was tangential, is still wild to me.
The insights I wanted
After viewing his portfolio and following his Instagram posts, I knew he had the insights that I wanted for my brand.
Greg and his team delivered a unique and customized branding package that encompassed exactly what I envisioned for my business.
He was very thorough and asked a lot of good questions. Throughout the whole process, I met with Greg to go over the details of what I wanted my business to be from a visual standpoint. I will continue working with Greg and the Alchemy team for any and all design work that I need now and in the future.
They didn't just produce great design - they brought structure, clarity, and strategic thinking to every step of the process.
Working with Alchemy Design on the complete rebrand of SAMPRO has been an exceptional experience. As a 50-year-old company, we needed a partner who could respect our legacy while confidently moving us forward - and Alchemy delivered on every front. Their team operated as a true extension of ours.
They didn't just design a logo. They took the time to truly understand my business
If you are looking for high-end, big-agency quality with a personal touch, look no further. Alchemy is THE team to partner with to elevate your business.
Each collaboration has been thoughtful, creative, and well-executed.
I've had the pleasure of working with Alchemy Design on multiple projects, including branding and website development. I highly recommend them for anyone looking to bring their vision to life with a professional and original touch.
If I could give him more than 5 stars I would!
I’ve worked with Greg for over four years, and it’s been an amazing experience. He’s incredibly dependable, knowledgeable, and always goes above and beyond. A true professional who’s great to work with!!
True professionals
The process has been seamless, communication has been top notch, and the end product speaks for itself. Highly recommend working with these true professionals.
The final result exceeded my expectations. Not just in looks, but how smoothly everything functions.
For the first time, we look like the pharmacy we’ve always wanted to be - not the place patients end up by default.
Remarkable design work
Every aspect of my engagement with Greg, from his deep understanding and research of my vision to his remarkable design work, was nothing short of impressive.
They guided me through the entire process of concept development and design for our brand.
Can't speak highly enough of Greg and his team. From our conversations he was able to extract the essence of what I was striving to accomplish and was able to deliver an excellent result. I look forward to continuing our collaboration!
I was lost before
Most places did not take the time to get to know me and truly understand what I wanted for my business. I was lost before working with them and now have a product I am proud of.
Greg successfully struck a harmonious balance between professionalism and creativity
Within the first week of launching our new look and website, we saw a 300% increase in new patient inquiries. I could not be more pleased with the work Greg and his team did for us.
It was so perfect
Greg gave me exactly what I was looking for. It was so perfect and so right - it was my new logo and brand that I always wanted and would never have come up with on my own.
Amazing professional
Working with Alchemy was so smooth. Greg is such an amazing professional, really creative, talented and makes the process so easy going. They got my idea right on the first meeting.
Impressed the entire time
Greg's professionalism and energy were unmatched. The process that he has created to help build a brand identity is so well put together and honestly we were impressed the entire time.
What your business needs
Greg understands what your business needs and guides you patiently through the whole process. Most importantly, anytime that I had a question or needed assistance he responded immediately. He's the best!
Hear my heart
The way Alchemy could hear my heart for the brand, even when it was tangential, is still wild to me.
The insights I wanted
After viewing his portfolio and following his Instagram posts, I knew he had the insights that I wanted for my brand.
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FAq
No — and most startup clients don't. The discovery process is specifically designed to pull that out. You bring what you know about your business, your customers, and the feeling you're going for. We take it from there.
Honestly, for most startups the answer is to start fresh. A DIY logo built in a hurry rarely has the foundation to scale — wrong file formats, limited versatility, no system behind it. We'll tell you honestly in the consult whether what you have is worth building on or whether starting clean is the smarter move.
It depends on scope — what you need at launchand how far you want to take the system. We scope every project individually after the discovery call so you're not paying for things you don't need. Book a free consult and we'll give you a real number.
Most brand identity projects take 4-6 weeks. If you have a hard launch date, tell us upfront — we'll scope around it and tell you honestly what's achievable in your timeline.
We do both — and for startups launching from scratch, doing them together makes sense. The brand comes first, then the website is built on top of it. We scope them as a combined project so everything is consistent from day one.
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