Tongue Tie Laser Center of Atlanta

Brand Identity
Rebranding
Web Design
Logo Design
Healthcare
Dental
Rebrand and website design for Atlanta's leading tongue-tie laser clinic.

Dr. Mark Persaud and Amelia Persaud run Atlanta's trusted tongue-tie laser clinic for infants.

( 1 )

What Wasn’t Working

The clinic had built a strong reputation through genuine care. But the brand did not reflect it. The website was cluttered and hard to navigate. It leaned on clinical language instead of the family centered experience they actually deliver.

The original logo carried personal meaning, but it needed a professional update. And the clinic already ranked well in local Google searches. Any redesign had to protect the online visibility they had already earned.

( 2 )

How We Solved It

We started by modernizing the logo while keeping its emotional core. The new mark brings together a heart, a tongue, and a smile in one simple icon. It communicates warmth at a glance. It honors what Dr. Persaud built, and it gives the practice a professional look to grow into.

On the website, we replaced dense clinical language with clear, parent friendly content. The treatment process now feels approachable. The structure was simplified, so families can find what they need quickly and book with confidence. Clear paths to book were built in throughout. And every piece of their Google search strength was preserved carefully through the transition.

( 3 )

What We Delivered

The clinic received a full rebrand. That included the modernized logo design and a simple rule book to keep the new look consistent.

They also got a fully rebuilt website, with parent friendly content throughout. It was written for worried parents, not clinicians. Their local Google rankings were preserved through the entire transition. The rankings they had already earned carried over to the new site.

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The Result

New patient inquiries jumped 300% within the first week of launch. The refreshed brand helped place the clinic as both professional and compassionate in the Atlanta market.

The new website gave families a cleaner, more confident experience. Local Google rankings held strong through the redesign, and they keep attracting new patients.

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Within the first week of launching our new look and website, we saw a 300% increase in new patient inquiries. I could not be more pleased with the work Greg and his team did for us.

Dr. Mark Persaud, Specialty Dentist

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